Who Owns Beyond Yoga? Behind the Fun + Functional Lifestyle Label
Main image courtesy of Beyond Yoga.
Want to learn more about who owns the Beyond Yoga brand? Keep reading to find out more!
If you love to work out in comfortable, breathable (and well-made) clothing, chances are you’ve heard of the brand Beyond Yoga. This women-owned designer prides itself on creating sustainable clothing that fits real women’s bodies—and at every stage of their life. This clothing line seeks to create non-restrictive support for all kinds of athletic or casual events, and stay on trend with amazing colors and a wide selection of products to choose from.
This clothing brand is definitely one that should find a home in your closet, which is why we thought it would be helpful to get to know a little more about the founders and the story behind Beyond Yoga.
In today’s article, we’re going to cover the following:
- Who owns Beyond Yoga (and where Beyond Yoga is made)
- Where to purchase Beyond Yoga items
- Beyond Yoga reviews from real customers!
Who owns Beyond Yoga?
What’s the story behind the Beyond Yoga brand?
Source: https://www.instagram.com/p/CsgmtVaM2JM/?hl=en
Beyond Yoga started in 2006, and from the start was designed to fit every type of body in a non-restrictive and supportive way. Their buttery soft designs come in every size, from XXS to 4X, which means this clothing line recognizes that there are all kinds of bodies out there that are in need of clothing that actually fits.
The Beyond Yoga brand was founded by Michelle Wahler and Jodi, who made it their personal mission to create a line of clothing that makes women feel comfortable in their own skin, no matter what size they’re at. Michelle Wahler is the CEO of Beyond Yoga as well as the co-founder, and not only works tirelessly to provide comfortable, activewear clothing in all kinds of sizes, but works to ensure the processes for making these products are ethical and sustainable. She’s committed to manufacturing the line in California, and paying workers a living wage.
Jodi, her co-founder, used her own personal struggles with body issues to make something women everywhere could appreciate. After dealing with body-image issues for years, Jodi made it her mission to create a line of clothing that every body would feel comfortable in—and that would flatter women’s bodies no matter what size or stage of their life journey.
These two women have made it their professional goal to highlight issues many women around the world struggle with—being comfortable in their own skin. This is one of the many reasons why Beyond Yoga is so popular, because they’re really meeting women where they’re at.
Beyond Yoga and Levi Strauss
In 2021, Beyond Yoga was acquired by denim powerhouse Levi Strauss and opened their first brick and mortar store in Santa Monica, CA in 2022. The Beyond Yoga brand is considered a stand-alone division of Levi’s, and Michelle Wahler is still the CEO.
Where is Beyond Yoga made?
Beyond Yoga is created and manufactured in Los Angeles, CA. The materials used in their items are all from partners that are WRAP (Worldwide Responsible Accredited Production) certified—from the cotton that goes into their leggings, to the workers that create the final product. Beyond Yoga is committed to ensuring that not only the materials for their items are sustainably sourced, but that the workers employed in the manufacturing process are treated ethically and work in safe conditions.
Where can you buy Beyond Yoga?
If you want to get your hands on Beyond Yoga products, check out these places
Beyond Yoga has items for all sizes in some fantastic colors. Image courtesy of Beyond Yoga.
If you want to try out the buttery soft and flattering cuts of Beyond Yoga for yourself, one of the best places to check out is their website. Here you’ll find leggings (in different lengths and rises), shorts, bras, tanks, shirts, jackets, and capris in wonderful, breathable fabrics that come in a variety of sizes. You’ll also find maternity wear as well as a line of men’s wear for guys who are looking for tanks, tees, shorts, joggers, and jackets, all made with the same superior materials that the women’s line has enjoyed since the early 2000s.
Additionally, did you know you can also find all kinds of Beyond Yoga products on Shopbop? Whether you’re looking for tanks, tees, the perfect pair of leggings, leggings with pockets, matching sets, and even dresses, you’ll find a wide selection on Shopbop. You can even check out their sale tab and see what items you can get at a discount. Because let’s face it, Beyond Yoga prices can be pretty steep.
We understand that this is due to the fact that they use only the best, most luxurious materials to create their products, and that they’re committed to fair wages and safe working conditions for workers. It’s worth the cost because these leggings (and other items) are designed to last much longer than those you would find at a fast fashion store, which would start to deteriorate after a few washes.
Beyond Yoga reviews
What do real users have to say about the Beyond Yoga brand (aka is it worth the price?)
Meeting women where they’re at in life is one of the core values of the Beyond Yoga brand founders, which is why they have an extensive maternity line! Image courtesy of Beyond Yoga.
Saying that an activewear brand like Beyond Yoga is great is one thing, but actually hearing what customers have to say about this brand is another. Many of the products on their site have hundreds of reviews, the overwhelming majority of them are positive too! The brand seems to get the sizing right, which means you can expect your typical size to fit just like a glove. However, if this is your first time ordering from Beyond Yoga, we still recommend you take your body measurements and read some of the reviews for the particular item you’re ordering to get a better feel for sizing.
According to reviews, Beyond Yoga items also seem to hold up well, and many customers report having items look and feel great for years. But don’t just take our word for it!
Spacedye Caught In The Midi High Waisted Legging
These just might be your new favorite pair of yoga pants. Image courtesy of Beyond Yoga.
These yoga pants are one of their best sellers, and have a 4.8/5 star rating based on 1,628 reviews!
- “Amazingly comfortable and soft fabric. Love the bright colors.” -Melissa K.
- “Adore space dye and featherweight space dye from beyond yoga! Love the turquoise colors! Perfect length, love the high waist, material offers coverage and compression, just the right amount. Not too constricting. Soft and flexible.” -Rhonda T.
- “These are my favorite leggings! Very soft, not shiny and the just the right amount of compression.” -Tamara F.
Spacedye Slim Racerback Cropped Tank
Need a tank that looks great and offers support? Check this one out. Image courtesy of Beyond Yoga.
Another Beyond Yoga bestseller is this cropped tank, which has 4.8/5 stars out of 888 reviews!
- “So comfortable and surprisingly supportive.” -Jessica M.
- “Normally can’t wear spaghetti strap tops without a bra, but this is so supportive and comfy! The fabric is deliciously soft and the sapphire color is gorgeous.” -Tiah H.
- “I have worn this top quite a bit. I love the way it fits, how comfortable it is and the fact its a crop top. The overall design of this shirt is flattering.” -Becky L.
Spacedye Out Of Pocket High Waisted Midi Legging
We all need more pockets, and Beyond Yoga has listened! Image courtesy of Beyond Yoga.
This high waisted legging has pockets, which everyone knows are essential when it comes to yoga pants! Out of 846 reviews, these leggings have a solid 4.8/5 stars.
- “I love the fabric! it’s so soft and so comfortable to wear plus it gives the flexibility and support needed to workout. Highly recommend them!” -Hilda R.
- “Love these. They stay up, are soft and flexible. I’ve only worn them twice; so far so good.” -Lisette B.
- “Space dye material feels great, I like the color, and they always fit perfectly.” -Arhanti S.
Featherweight Daydreamer Pullover
Perfect to pair with any of their yoga pants is this long sleeve tee. Image courtesy of Beyond Yoga.
This comfortable top gets top scores when it comes to fit and style, and holds 4.7/5 stars after 141 reviews!
- “Soft comfortable beautiful color Just below waist” -Julia Y.
- “Really like this top! Just the right length to leave untucked; fabric feels cozy but is lightweight (and sheds wrinkles like a dream).” -Roberta F.
- “Beautiful color and fit- so comfortable.” -Beth C.
Beyond Yoga’s owners started their company to create clothing that fits women of all sizes, and they continue to produce quality clothing that’s ethically made. No matter if you’re looking for yoga pants, tees, tanks, or shorts, consider picking up a Beyond Yoga product the next time you need quality activewear!