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The Fashionable Housewife

The Fashionable Housewife

Because Moms Should Look Good, Too!

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The Unfading Craze Of The Cult-Favorite Eyeshadow Palette

Modified on July 13, 2018 at 3:51 PM

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The Unfading Craze Of The Cult-Favorite Eyeshadow Palette

Buying cosmetics online can be a challenging task and you are really taking a risk if you are buying a new brand for the first time. Not only can beauty products greatly vary in safety and quality, but you don’t always know if you are getting an authentic product, especially if you decide to try to save a buck and purchase it on eBay or Amazon.

The big cosmetics companies like Urban Decay, Sol de Janeiro, Korres, and Cargo can be purchased online at places like Ulta and Sephora but if you purchase big name brands like that on places like eBay or even worse, Mercari, you really have no idea if you are purchasing an authentic product. Things like moisturizers in a jar can easily be replaced with dollar store lotion unbeknownst to you.ย  Not only would you be wasting money on an illegitimate product, it could also cause damage to your skin.

Cosmetics have actually been used since the ancient times. Back then, people used natural substances like malachite and azurite to make eyeshadow, not knowing it could be bad for their health. Kohl was used for darkening eyelashes and accentuating eyebrows. Sometimes the ingredients they used had a beneficial effect on the skin, however, some did not. Thankfully, we can trust that most cosmetic brands are making their cosmetic products with safe ingredients these days. There is a lot of competition in the cosmetics market today and every other day a new cosmetic brand enters the beauty market to vie for your attention.

No matter what new brand or new cosmetic product hits the shelves, some brands continue to hold strong and maintain a trusted presence because of well-loved products likeย Urban Decayโ€™s eyeshadow palette. This cult-favorite isn’t going anywhere anytime soon and is probably one of the most talked about beauty products in history.

Smoked Eyeshadow Palette

Why Urban Decay is A Cult-Favorite

It’s no secret that Urban Decay has become a household name over the years, but why are they so popular? There are so many great cosmetic brands, what is fundamentally different about Urban Decay? Honestly, I think one of the biggest reasons UD (as it’s called by its fans) is one of the biggest names in beauty is because they have the best marketing team on the planet. Whoever is working in their PR and marketing team are clearly geniuses that need a Nobel prize. They figured out the way to appeal to the mass market is by encouraging women to enhance their own beauty, rather than covering it up. So often I see big cosmetics brands attempt to market a new product but it’s based on “here you need this to cover up what you actually look like,” narrative. Women don’t want to be treated like ugly idiots. Urban Decay never says you should hide this or cover this up. Their main line of marketing is daring women to be bold, be brave, experiment with color!

Flushed Palette

Which Eyeshadow Palette You Need To Own

The mostย popularย UD palettes to date are definitely their Naked palettes. The team at UD originallyย brainstormed on a 4 shadow palette of their most loved neutrals, but when they tried to narrow it down, it ended up being a 12 shadow palette because all their favorite neutrals looked so amazing together! It sold out almost immediately and Urban Decay quickly realized they had hit on real need in the market – the need for an eyeshadow palette that every woman could use. They ended up making Naked 2 followed by Naked 3, Naked Smoky, and Naked Heat. They now have a variety of other “Naked” products like blush, illuminators, liquid makeup and even lipgloss. Urban Decay’s Naked 2 palette is my personal favorite.

Naked 2 Eyeshadow Palette

If I could only have one eyeshadow palette for the rest of my life, it would be UD’s Naked 2 palette. It has the perfect variety of neutrals for everyday use as well as evening use. You can use 2 or 3 colors together to create a variety ofย different looks for daytime or nighttime.

Just make sure you purchase Urban Decay products from reputable retailers like Ulta and Sephora, or directly from Urban Decay’s website to make sure you are getting an authentic product. Getting a knock-off replica of an Urban Decay eyeshadow palette from China is not only dangerous but disingenuous. You get what you pay for and with UD products, they are literally worth every penny.

The hype is real, folks. If you don’t have one of the cult-favorite Urban Decay eyeshadow palettes, treat yo self now! Head to Ulta.com or Sephora.com and try Urban Decay.

The Unfading Craze Of The Cult-Favorite Eyeshadow Palette

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Posted By The Fashionable Housewife
on June 5, 2018 at 11:52 AM
Filed Under: Beauty, Cheeks, Cruelty Free, Eyebrows, Eyeshadow, Foundation, Makeup, Makeup Palettes
Tagged With: Eyebrows, Eyeshadow, eyeshadow palette, eyeshadow palettes, Makeup, Mascara, naked 2 palette, naked skin, neutrals, palette, Sephora, UD, Ulta, Urban Decay, Urban Decay Naked 2 Palette, Urban Decay Smoked Palette

About The Fashionable Housewife

Sarah-Jean Ballard is the Editor in Chief of The Fashionable Housewife blog and Founder of Fashionable Media. Married to a sexy Molecular Biologist, housewife, mom to 5, homeschooler, Certified Personal Nutritionist and entrepreneur who's mission is to help moms just like you look and feel GREAT! Other interests include dancing, yoga, positive intactivism, natural birth and breastfeeding support, babywearing, paleo & gluten-free cooking, and promoting an overall healthy lifestyle to all.

Disclaimer

The Fashionable Housewife is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for blogs and websites to earn advertising fees by advertising and linking to Amazon.com. We alsoย participateย in various other affiliate programs, and we sometimes get a commission on purchases made through our links. There is no extra cost to you! For more info, please see our Disclosure & Privacy Policy.

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Sarah-Jean Ballard

Hi! Iโ€™m Sarah-Jean. Iโ€™m a Christian, the wife of a handsome Molecular Biologist, and the homeschooling mother of 5 beautiful kids!

I enjoy homesteading, reading, writing, cooking, baking, crafting, home decorating, Xtend Barre, and of course,ย fashion!

This blog is a place for me to share how we live and what I love most. Iโ€™m on a mission to help busy moms like you, be fashionable too!ย Read Moreโ€ฆ

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โ€ขChristian, Wife, & Mama to 6 ๐Ÿ‘ฉ๐Ÿป๐Ÿง‘๐Ÿป๐Ÿง‘๐Ÿป๐Ÿง’๐Ÿผ๐Ÿ‘ฆ๐Ÿป๐Ÿ‘ผ๐Ÿป
โ€ขFashion, Food, Health, Fitness, Home & Loss
โœ‰๏ธ Email me, letโ€™s collab! ๐‘ซ๐’Š๐’”๐’„๐’๐’–๐’๐’•๐’”๐Ÿ‘‡๐Ÿป

๐•Š๐•’๐•ฃ๐•’๐•™ | Fashionable Homemaker & Large Family Life
This is what our homeschool looks like sometimes. This is what our homeschool looks like sometimes. ๐Ÿฅณ

Canโ€™t believe my oldest son is 13 and outside helping dad do home projects like building a new deck. ๐Ÿคฏ Seems like yesterday he was in his walker on this back deck and it looked a lot better ๐Ÿ˜‚

Thankful that @homedepot has great prices so we could finally afford to do this home reno project! ๐Ÿ’ช๐Ÿป๐ŸŽ‰

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My first born son turned 13 years old today. ๐Ÿ˜ฑ My first born son turned 13 years old today. ๐Ÿ˜ฑ

Somebody hold me. ๐Ÿ˜ญ

I asked him if he could stay 12 for one more year but he didnโ€™t like that idea. ๐Ÿ˜’ Was worth a shot, right? 

Scroll for the outtakes ๐Ÿ˜‚๐Ÿ˜‚๐Ÿ˜‚

This kid blows me away daily and makes me so proud to be his mom. I donโ€™t have enough words to describe how much I love this child. ๐Ÿ˜ญ

Drop a comment and wish this boy a happy birthday! ๐ŸŽ‰๐ŸŽ‚ 

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Being a mom is hard. Being a mom and trying to sta Being a mom is hard. Being a mom and trying to stay healthy and fit is harder. ๐Ÿ‹๐Ÿผโ€โ™€๏ธ๐Ÿฅต

Luckily, there are holistic wellness products that can help make the motherhood journey easier!

Lost Empire Herbs stands out as a remarkable family venture led by three health-conscious brothers who share a profound dedication to a wholesome, active lifestyle. 

Their journey began with a modest kitchen table and the introduction of pine pollen, but it has since evolved into something truly remarkable, exceeding all expectations.๐Ÿ˜ฑ

What truly sets Lost Empire Herbs apart is their extensive collective knowledge, derived from years of hands-on experience, unwavering commitment, and a willingness to explore new horizons. Driven by a genuine desire to enhance lives, they made a resolute decision to make the benefits of these exceptional herbs accessible to a wider audience. 

Their primary focus revolves around offering hormonal support, a vital consideration given the prevalence of endocrine-disrupting compounds in today's world, although their scope extends beyond this singular realm. ๐ŸŒฑ 

I'm genuinely enthused about the prospect of trying out their products, eagerly anticipating the chance to personally experience the transformative effects of these wellness herbs. The brothers' evident passion and expertise have left me intrigued and eager to embark on a journey towards total wellness, guided by the offerings of Lost Empire Herbs.

@lostempireherbs #lostempireherbs #holistichealth #holistichealing #holisticwellness #holisticlifestyle #motherhoodunplugged #motherhoodjourney #motherhoodthroughinstagram #unleashthepowerofnature #rootingforyourhealth #hormonehealth @apexdropofficial
Slow down a little and visit @storylandnh !! It s Slow down a little and visit @storylandnh !!

It seems like summer is almost over and youโ€™re probably scrambling to get all the things done on your bucket list. But donโ€™t forget to slow down and have some fun with your kids this summer!!

Story Land in Glen NH is a great way to make some beautiful summer memories with your family! If you live in the New England area, definitely plan a visit before summer slips through your fingers, mama! โ˜€๏ธ ๐Ÿ–๏ธ 

LIKE + SHARE if you needed this reminder to slow down and have fun! 

#motherhoodunplugged #motherhoodjourney #momlifeunfiltered #motherhoodrising #motherhoodthroughinstagram
Looking for something fun to do in New Hampshire t Looking for something fun to do in New Hampshire this summer? Living Shores Aquarium in Glen NH is an indoor walk through adventure that allows your whole family to discover the wonders of the ocean year-round. 

The aquarium includes interactive tide pools, exhibits, and tons of immersive activities. See otters, touch sting rays and nibble fish, interact with tropical birds and so much more. They even have axolotls and sharks! There is so much to see. We spent over 3 hours exploring the exhibits! And of course we had to stop in the amazing gift shop before we left. Donโ€™t miss it! 

Living Shores is a fun, interactive environment that is perfect for the whole family! If youโ€™re going to visit the White Mountains this summer, definitely make time to stop at @livingshoresnh! ๐Ÿ  ๐ŸŸ ๐Ÿฆ€ 

COMMENT and tell me which part your kiddos would like the best! ๐Ÿ‘‡๐Ÿป

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Donโ€™t be fooled. You donโ€™t need the perfect br Donโ€™t be fooled. You donโ€™t need the perfect branch to hang a swing in your yard. All you need is a tree and Slackers Build A Branch!

I got mine from @bolderplay! ๐Ÿฅณ

Would this product solve a common problem for you too?! Comment and let me know! ๐Ÿ‘‡๐Ÿป

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Oh the joys of motherhood! Anyone else relate?!! ๐Ÿ˜ฎโ€๐Ÿ’จ๐Ÿฅฑ๐Ÿ˜ณ๐Ÿ˜ณ๐Ÿ˜ณ

#momhumor #honestmom #parentinghumor #motherhoodunplugged #motherhoodjourney #motherhoodrising
Mother is weird like that. ๐Ÿคท๐Ÿผโ€โ™€๏ธ๐Ÿ™ƒ Mother is weird like that. ๐Ÿคท๐Ÿผโ€โ™€๏ธ๐Ÿ™ƒ

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This is what our homeschool looks like sometimes. This is what our homeschool looks like sometimes. ๐Ÿฅณ

Canโ€™t believe my oldest son is 13 and outside helping dad do home projects like building a new deck. ๐Ÿคฏ Seems like yesterday he was in his walker on this back deck and it looked a lot better ๐Ÿ˜‚

Thankful that @homedepot has great prices so we could finally afford to do this home reno project! ๐Ÿ’ช๐Ÿป๐ŸŽ‰

#motherhood #motherhoodunplugged #hereisourhomeschool #motherhoodthroughinstagram
My first born son turned 13 years old today. ๐Ÿ˜ฑ My first born son turned 13 years old today. ๐Ÿ˜ฑ

Somebody hold me. ๐Ÿ˜ญ

I asked him if he could stay 12 for one more year but he didnโ€™t like that idea. ๐Ÿ˜’ Was worth a shot, right? 

Scroll for the outtakes ๐Ÿ˜‚๐Ÿ˜‚๐Ÿ˜‚

This kid blows me away daily and makes me so proud to be his mom. I donโ€™t have enough words to describe how much I love this child. ๐Ÿ˜ญ

Drop a comment and wish this boy a happy birthday! ๐ŸŽ‰๐ŸŽ‚ 

#homeschoollife #homeschoolfamily #momlife #momlifeunfiltered #momlifeunplugged
Being a mom is hard. Being a mom and trying to sta Being a mom is hard. Being a mom and trying to stay healthy and fit is harder. ๐Ÿ‹๐Ÿผโ€โ™€๏ธ๐Ÿฅต

Luckily, there are holistic wellness products that can help make the motherhood journey easier!

Lost Empire Herbs stands out as a remarkable family venture led by three health-conscious brothers who share a profound dedication to a wholesome, active lifestyle. 

Their journey began with a modest kitchen table and the introduction of pine pollen, but it has since evolved into something truly remarkable, exceeding all expectations.๐Ÿ˜ฑ

What truly sets Lost Empire Herbs apart is their extensive collective knowledge, derived from years of hands-on experience, unwavering commitment, and a willingness to explore new horizons. Driven by a genuine desire to enhance lives, they made a resolute decision to make the benefits of these exceptional herbs accessible to a wider audience. 

Their primary focus revolves around offering hormonal support, a vital consideration given the prevalence of endocrine-disrupting compounds in today's world, although their scope extends beyond this singular realm. ๐ŸŒฑ 

I'm genuinely enthused about the prospect of trying out their products, eagerly anticipating the chance to personally experience the transformative effects of these wellness herbs. The brothers' evident passion and expertise have left me intrigued and eager to embark on a journey towards total wellness, guided by the offerings of Lost Empire Herbs.

@lostempireherbs #lostempireherbs #holistichealth #holistichealing #holisticwellness #holisticlifestyle #motherhoodunplugged #motherhoodjourney #motherhoodthroughinstagram #unleashthepowerofnature #rootingforyourhealth #hormonehealth @apexdropofficial
Slow down a little and visit @storylandnh !! It s Slow down a little and visit @storylandnh !!

It seems like summer is almost over and youโ€™re probably scrambling to get all the things done on your bucket list. But donโ€™t forget to slow down and have some fun with your kids this summer!!

Story Land in Glen NH is a great way to make some beautiful summer memories with your family! If you live in the New England area, definitely plan a visit before summer slips through your fingers, mama! โ˜€๏ธ ๐Ÿ–๏ธ 

LIKE + SHARE if you needed this reminder to slow down and have fun! 

#motherhoodunplugged #motherhoodjourney #momlifeunfiltered #motherhoodrising #motherhoodthroughinstagram
Looking for something fun to do in New Hampshire t Looking for something fun to do in New Hampshire this summer? Living Shores Aquarium in Glen NH is an indoor walk through adventure that allows your whole family to discover the wonders of the ocean year-round. 

The aquarium includes interactive tide pools, exhibits, and tons of immersive activities. See otters, touch sting rays and nibble fish, interact with tropical birds and so much more. They even have axolotls and sharks! There is so much to see. We spent over 3 hours exploring the exhibits! And of course we had to stop in the amazing gift shop before we left. Donโ€™t miss it! 

Living Shores is a fun, interactive environment that is perfect for the whole family! If youโ€™re going to visit the White Mountains this summer, definitely make time to stop at @livingshoresnh! ๐Ÿ  ๐ŸŸ ๐Ÿฆ€ 

COMMENT and tell me which part your kiddos would like the best! ๐Ÿ‘‡๐Ÿป

 #familytime #motherhoodunplugged #momlifeunfiltered #whitemountains #familygoals #familyfriendly
Donโ€™t be fooled. You donโ€™t need the perfect br Donโ€™t be fooled. You donโ€™t need the perfect branch to hang a swing in your yard. All you need is a tree and Slackers Build A Branch!

I got mine from @bolderplay! ๐Ÿฅณ

Would this product solve a common problem for you too?! Comment and let me know! ๐Ÿ‘‡๐Ÿป

Motherhood is hard. Sometimes cool products make it easier! ๐Ÿ’๐Ÿผโ€โ™€๏ธ

#motherhoodunplugged #motherhoodrising #momlifebelike #motherhoodthroughinstagram #motherhoodjourney
Youโ€™re so exhausted you feel like youโ€™re gonna Youโ€™re so exhausted you feel like youโ€™re gonna die, but thenโ€ฆ
.
.
.
.
.
.
SURPRISE!!
.
.
You canโ€™t fall asleep!!!!!
.
.
.
Oh the joys of motherhood! Anyone else relate?!! ๐Ÿ˜ฎโ€๐Ÿ’จ๐Ÿฅฑ๐Ÿ˜ณ๐Ÿ˜ณ๐Ÿ˜ณ

#momhumor #honestmom #parentinghumor #motherhoodunplugged #motherhoodjourney #motherhoodrising
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