Sharing school pride through different promotional items is more than a matter of keeping the school’s morale up during a big game. It’s a statement of the school’s part in the community and it’s a way to help remind alumni of their roots. Of course, these small reminders also help encourage grants and donations as well.
Here are some choice items for helping promote school pride:
1.) Enamel pins
Full-color hard enamel pins are a classic promotional item and other institutions of learning. As versatile as they’re attractive, they’re equally at home on a formal jacket lapel, a dress, or a canvas tote bag. Pins, especially higher-quality ones with color and well-defined details are also a popular gift for guests, VIPs, and alumni.
2.) Tee shirts
School tees are an excellent way to tell the world you’re proud of your school and where you came from. While basic tees with logos are always a hit, you can also consider baseball shirts and ringer tees so that you can show off your school colors a little better as well.
3.) Trucker caps
The wide and flat display area on the front side of trucker caps makes them a good option for displaying school logos and slogans. While not necessarily used by everyone, trucker caps are certainly eye-catching and those that use them will be making countless brand impressions for the school.
Nothing says school spirit more than a school logo hoodie. School hoodies are often a treasured item and it’s not uncommon for folks to hang onto school hoodies that they’ve had for decades, using them everywhere from puttering around the garden to informal business meetings, sharing school pride every step of the way.
5.) Totes and duffel bags
Everyone needs totes and duffel bags. Whether you’re a student, school staff member, or alumni, chances are you find yourself using these bags a least a couple of times a month for going to the gym or for doing your groceries. These bags are an underrated way to spread your school’s brand and are sure to be welcome in places where they’ve started reducing the availability of single-use bags.
6.) Bumper stickers
These are another classic promotional item for schools, especially among alumni. One of these on a rear window can spread a school’s name far and wide to potentially hundreds of different people every single day.
While students are often supplied with lanyards from the lowest bidders, there’s something to be said about investing just a little more money so that they have better quality lanyards. Quality lanyards not only last longer, the school name and logos often look sharper and can give a positive impression of the institution. Features such as device holders, access cardholders, and keyrings can also make them useful for students, faculty, and alumni alike.
Towels are an underrated promotional item. Not only does everyone need towels, but they also tend to hang onto them for years, if not decades. An embroidered towel with your school’s logo can be someone’s constant companion for the rest of their life, creating countless impressions along the way.
9.) Hand sanitizer
With everyone recognizing the dangers of the flu and other easily-spread diseases, hand sanitizer has become an extremely popular commodity in recent times. Hand sanitizer bottles could be customized with your school logo and handed out to students and alumni. They’re an eye-catching and always appreciated way of spreading school spirit — without spreading nasty viruses and bacteria.
Schools and other higher institutions of learning not only have a responsibility to their students, but they also have a responsibility to their community, alumni, and other stakeholders as well. With these promotional items, they can better remind the community of their roles and encourage alumni to look to their roots and, perhaps, give something back.
What other items would you use for sharing school spirit? Tell us!