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How To Run A Successful Online Business As A Stay-At-Home Mom

Modified on March 2, 2023 at 7:49 PM

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You don’t!

Haha, just kidding. Are you a stay-at-home mom looking to start an online business? Perhaps you have thought about it but don’t know where to begin. Or maybe you have taken the plunge and are now looking for ways to make your business successful.

No matter where you are on your journey, we’re here to help. In this article, we’ll give you the scoop on what type of online businesses work best for stay-at-home moms, where to start, and how to make sure your online business is profitable.

Ready to get started? Let’s jump right in!

Top Online Businesses For Stay-At-Home Moms

Before you embark on your entrepreneurial journey, you’ll need to decide what business you want to run. Here are some popular online business fields perfect for stay-at-home moms:

#1: Web Designing

Are you a creative designer who loves all things tech? If so, you’re in the perfect position to launch a web design business. Web designers create visually appealing, user-friendly, and functional websites for businesses. But it doesn’t stop there. You’ll also need to be proficient in SEO, analytics, and other web-related services to ensure your clients’ websites get the attention they deserve.

What you’ll need to get started?

You can start by brushing up on coding languages and mastering the basics of designing attractive, modern websites. You’ll also need to stay up-to-date on design trends and learn to use various web development tools. And once you’ve got all that down, you’ll want to create a portfolio of your work and start pitching potential clients.

#2: Virtual Assistant

If you’re a master multi-tasker, who enjoys the challenge of helping others improve their processes and reach their goals, a virtual assistant gig might be right up your alley. As a virtual assistant, you’ll help busy business owners manage their day-to-day operations. Your services could include bookkeeping, data entry, email management, customer service, and more.

What you’ll need to get started?

To be successful as a virtual assistant, you must have excellent organizational and communication skills. On top of that, you should be tech-savvy and willing to go the extra mile to ensure the success of your client’s projects.

#3: Digital/ Social Media Marketing Agency

If you have a knack for creating compelling marketing campaigns and understand how to use the power of digital platforms, running a digital marketing agency from your home may be the perfect business for you. As an online digital or social media marketing agency owner, you’ll help companies establish a firm grip on their online presence, maximize their reach, and grow sales.

What you’ll need to get started?

Ideally, you should have a good track record and experience in the digital marketing space. You’ll also need to know your stuff when it comes to the latest strategies, platforms, and trends. Digital marketing agencies often require a team of professionals with different specialties, so you may need to partner up with people who can help you fill in any gaps in your knowledge.

#4: Online store

Do you possess an artistic flare and the ability to turn your art into unique, beautiful creations? Then set up an Etsy or Shopify store and show off your handiwork to the world. You can create anything from jewelry to clothing and accessories, pottery, artwork, and more.

What you’ll need to get started?

In the beginning, you’ll need to invest some money to stock up on materials and supplies, design your store page, and photograph your products. You’ll also need to ensure you have a secure payment system, shipping options, and return policies. Once you have these things in order, the only thing left is to start marketing your store and get those sales rolling in.

rose gold office

#5: Life Coaching

You can think of a life coach as a personal guide to a happier, healthier, and more successful life. Whether your clients are dealing with relationship issues, career changes, or life transitions, you can help them navigate the waters and make better choices. 

And while not everyone is cut out to be a life coach, if you have an empathetic nature, a passion for helping others, and the ability to give sound advice, you’ll be more than ready to tackle this field. 

What you’ll need to get started?

Before you can start coaching, understand the common issues your clients will face. Take courses or get certified in life coaching, determine what life coaching questions to ask potential clients, and create a plan for how you will approach each session. You may also need to develop a client intake process and decide how you will offer your services (in person, over the phone, or virtually). Once all the prep work is done, assemble your coaching packages, set your rates, and begin advertising.

Tips To Take Charge Of Your Success

Regardless of which business you decide to pursue, here are some tips to guarantee you’ll be successful:

Develop A Business Plan

Creating a business plan is essential in launching any kind of enterprise. This document should provide information such as potential target audiences, pricing strategies, and a timeline for your business goals. Having a plan in place will make it easier to stay focused and ensure you have a clear direction.

Gauge Your Current Resources

Your online business will require financial and physical resources (e.g., time, talented individuals, supplies). Take a hard look at your current resource capacity and determine how you’ll take on this new project while still managing your family and personal commitments. Of course, you’ll always have the option of outsourcing certain tasks. But being aware of your current limitations will help you make smarter decisions when resource constrained.

Set Up Your Digital Infrastructure

You’ll need to establish an online presence in order to succeed as a stay-at-home mom entrepreneur. This could include setting up an e-commerce store, a website, and social media accounts. You’ll also want to set up secure payment systems and shipping options if your chosen business requires them. A robust digital infrastructure is the foundation of any successful online business, so don’t skip this step.

Put QR codes on business cards

Traditional business cards help get the word out about your business, but you can use modern technology to take them to the next level. QR codes, for example, can be used to link potential customers directly to your website or online portfolio. That way, you can fit more information onto your business cards without overcrowding them and give potential customers an easy way to learn more about you and your business. These QR codes are relatively easy to generate as well, making them a great way to upgrade your business cards.

Develop A Strong Support Network

Connecting with like-minded individuals or other entrepreneurs in the same field can be a great source of support and inspiration. You can join online groups or attend networking events to discuss common challenges and successes, which will be beneficial in keeping you motivated on your journey.

Market And Promote Your Business

Once you have everything set up, you can begin promoting your business. You can use traditional advertising methods, such as print ads or radio spots, or you can go the digital route and use social media, influencer marketing, or email campaigns, depending on your niche.

Stay Up-To-Date On Industry Trends

In today’s digital world, the landscape is constantly changing. Keeping ahead of the times and staying current with industry trends will help you stay competitive. This could mean reading industry news, attending relevant workshops and conferences, or even joining online forums related to your business — whatever it takes to stay on top of your game.

Have Patience And Resilience

Any kind of business venture will require grit and perseverance. Rome wasn’t built in a day, and neither were thriving businesses. Keep your head up and stay focused on achieving your long-term goals. And don’t forget to take breaks and celebrate your small victories along the way.

Wrapping it Up

Running an online business is a great way to achieve financial freedom and create the lifestyle you want while still enjoying the perks of being a stay-at-home mom. All it takes is some preparation, a dash of creativity, and a good deal of hard work. Once you’ve checked off all these boxes, you’ll be ready to make your dream of being a successful online entrepreneur come true. So go ahead, take the plunge and get those entrepreneurial juices flowing!

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Posted By The Fashionable Housewife
on March 2, 2023 at 7:49 PM
Filed Under: Stay At Home Moms
Tagged With: Business, busy moms, home business, home office, small business, stay at home mom, stay at home moms

About The Fashionable Housewife

Sarah-Jean Ballard is the Editor in Chief of The Fashionable Housewife blog and Founder of Fashionable Media. Married to a sexy Molecular Biologist, housewife, mom to 5, homeschooler, Certified Personal Nutritionist and entrepreneur who's mission is to help moms just like you look and feel GREAT! Other interests include dancing, yoga, positive intactivism, natural birth and breastfeeding support, babywearing, paleo & gluten-free cooking, and promoting an overall healthy lifestyle to all.

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The Fashionable Housewife is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for blogs and websites to earn advertising fees by advertising and linking to Amazon.com. We also participate in various other affiliate programs, and we sometimes get a commission on purchases made through our links. There is no extra cost to you! For more info, please see our Disclosure & Privacy Policy.

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Sarah-Jean Ballard

Hi! I’m Sarah-Jean. I’m a Christian, the wife of a handsome Molecular Biologist, and the homeschooling mother of 5 beautiful kids!

I enjoy homesteading, reading, writing, cooking, baking, crafting, home decorating, Xtend Barre, and of course, fashion!

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