I know this isn’t fashion related, but hear me out…
Post Foods has partnered with Feeding America, one of the nation’s largest domestic hunger relief charities and started the “Bowls of Hope” program. This new program will help provide balanced breakfasts to struggling Americans – for every purchase of Post Shredded Wheat the company will donate one bowl of cereal to Feeding America, up to 15 million bowls. The purchase of a Bowls of Hope specially-marked cereal will support Post’s efforts in donating a bowl of Post Shredded Wheat cereal to Feeding America. The entire Post Shredded Wheat line will be part of the program, including Shredded Wheat Original, Shredded Wheat Spoon Size Original, Shredded Wheat and Bran, Shredded Wheat Lightly Frosted and Shredded Wheat Honey Nut. Each variety is heart-healthy, offers the benefits of whole grains, is a good source of fiber, and provides a simple approach to feeling good while doing good.
The Post and Feeding America’s Bowls of Hope program will run until December 31, 2009.
To learn more about Feeding America, click here.
