
Buying makeup products these days is a little more challenging than it was in the past. We would reach for any brand that offers a selection of flattering blush colors or lipstick shades we found most appealing in the days gone by. However, these days, there’s a lot more to be conscious of than the color palettes and powder density of makeup products, like whether or not a brand is cruelty-free.
The world is making massive efforts to enforce a new demand for eco-friendly and cruelty-free makeup products that don’t harm the environment or the beloved animals that share the planet with us.
With that said, there are a few important features we should search for in makeup products, and to help you start making conscious buying decisions, we have listed the essential features to look for in makeup products.
The Cruelty-Free Makeup Factor

If you have ever bypassed images of animals that endure lab testing, you probably already know just how heartbreaking the act is. Instead of purchasing makeup products from brands that have not made an effort to switch up their methods of testing products, you should search for brands that offer cruelty-free makeup products. These brands are rightfully proud of their efforts to protect animals and eventually out rule animal testing. If a makeup product does not mention how their products are tested, they are likely testing on animals.
Suitable For Your Skin Type

Another vital factor to consider when purchasing cosmetic products is products available in ranges for all skin types. This is an essential factor when buying foundations. If you have an oily skin type and your foundation contains oil, you will probably be battling ongoing acne breakouts and skin damage. So be sure to purchase cruelty-free skin care and makeup products that are specifically suitable for your skin type, as every product is not ideal for everyone.
Free Of Harmful Ingredients

Unfortunately, there’s not much regulation going on for the types of ingredients used in cosmetic products, so self-regulation is the best approach to protect your skin. The most harmful components to look for when purchasing makeup products are parabens, artificial fragrances, sodium lauryl sulfates, and other sulfates, toluene, phthalates, and polyethylene glycol. Unfortunately, these ingredients are contained in most beauty products, and the best approach to avoid them altogether is to opt for natural, organic, or vegan brands that don’t use harmful ingredients to preserve products.
By considering the above vital factors when purchasing your makeup products, you will be buying ingredients that won’t harm the planet, nor will they harm your skin. Many harmful components can cause gradual damage that is sometimes irreparable. However, when it comes to purchasing makeup products from cruelty-free makeup brands, you will be making an impact on the cosmetic industry. If the demand for cruelty-free makeup products rises above other products, animal testing will eventually be a thing of the past. Protecting the health of your skin is just as important as protecting the planet. What’s more, you should always avoid off-brand, and fake brands as these products do not endure any form of quality control and have been known to cause massive skin damage and other unfortunate issues.