Cargo’s Successful blu_ray™ High Definition Line of Cosmetics

Last year, CARGO launched its blu_ray™ line, a revolutionary collection created for make-up artists filming in high definition. The biggest challenge that these artists face is making sure that make-up looks flawless, yet perfectly natural. The same challenges apply to women everywhere: how to look great, but not “made-up.” After all, life happens in high definition.

This spring, CARGO provides even more tools to help you look flawless and natural in any light. Introducing blu_ray™ Lip Gloss with new Timestrip® technology; new shades of blu_ray Pressed Powder; blu_ray Bronzer; and an amazing value set: the CARGO blu_ray™ High Definition Make-up Essentials Kit ($110 Value).

“The revolutionary blu_ray™ line was originally designed for high definition filming,” notes CARGO Cosmetics Founder CEO Hana Zalzal, “The biggest challenge was creating make-up that looks perfectly natural. The make-up had to disappear under the scrutiny of high definition.”

blu_ray™’s revolutionary ingredients, such as photochromatic pigments and optical blurring, set it apart from other products currently on the market and create a flawless, perfectly natural finish.

Now, due to popular demand from professional make-up artists and women everywhere, blu_ray™ is expanding once again! This latest line extension provides you with more must-have basics to enhance your daily routine. The blu_ray™ collection now includes:

• CARGO blu_ray High Definition Lip Gloss
• CARGO blu_ray Blush
• CARGO blu_ray Concealer
• CARGO blu_ray High Definition Mattifier
• CARGO blu_ray Lip Gloss Pallette
• CARGO blu_ray™ Bronzer Medium Matte
• CARGO blu_ray Pressed Powder
• CARGO blu_ray™ Mascara Black
• CARGO blu_ray™ High Definition Make-up Essentials Kit ($110 Value)

My favorite products from the new blu-ray line are the CARGO blu_ray Concealer and the CARGO blu_ray High Definition Lip Gloss.

You can read what i think about the CARGO blu_ray High Definition Lip Gloss by clicking here.

As for the CARGO blu_ray Concealer, I really like it because it doesn’t cake or settle into fine lines on the face. I need concealer under my eyes to cover dark circles and around my nose to cover the splotchy red spots. The new CARGO blu_ray Concealer works really well because it’s spreads evenly and leaves skin looking totally natural. I love it!

Find this and other Cargo blu_ray products on Sephora.com and Beauty.com.