Follow the LB Mamma Mia winner on Twitter

I thought you’d like to know about this cool thing Lane Bryant is doing. Go to www.twitter.com/lanebryant and you can follow the winner of the company’s Mamma Mia! the Movie sweepstakes.

The winner entered the contest at a store in Virginia and starting this Saturday she’s going to live like a celebrity – first she’ll get a new wardrobe from the Lane Bryant flagship store in NYC. She’s also getting an LB gown that was customized for her to wear on the red carpet. Then she’s hopping a flight to London where she’ll get a makeover, walk the same red carpet as Pierce Brosnan and Meryl Streep, watch the film and then attend the VIP after party. She should have a lot of exciting “tweets” to share.

Typically people never find out who actually wins the contests they enter. This is the complete opposite! We can actually enjoy the prize too…in real time!