Chloe Introduces Three Floral Scents for Spring 2010

Present from the early days of famed Parisian House Chloé, flowers have always left their mark at the very heart of the brand. Chloé enters a new floral chapter in the eau de fleurs collection with the launch of three new fragrances: Lavande, Capucine, and Néroli.

The new feminine, yet understated collection was driven forward by Artistic Director Hannah MacGibbon and created by a trio of female perfumers, Domitille Bertier (IFF), Aliénor Massenet (IFF) and Louise Turner (Givaudan). Inspired by memories of fantasized nature, the Chloé eau de fleurs collection pays homage to three essences: lavender, nasturtium and neroli.

Lavande: Inspired by the freshness of summer days, this feminine fragrance featured the noblest of lavenders obtained from the best French harvests.

Capucine: Featuring the simple nasturtium flower, this crisp scent blends refreshing bergamot, lemon and juniper berry for a modern, refreshing finish.

Neroli: Vibrant and spicy, this woody scent combines mandarin and orange with typically masculine rosemary and neroli.

Housed in luxurious glass bottles with minimal lines and a metal cube stopper, this iconic bottle expresses the Chloé values: simplicity and sophistication, authentic luxury and timeless elegance.

Chloé Eau de Fleurs Collection:

Chloé eau de fleurs Néroli 100 ml – $135.00
Chloé eau de fleurs Lavande 100 ml – $135.00
Chloé eau de fleurs Capucine 100 ml – $135.00

Chloé Eau de Fleurs fragrances were released February 2010 and are available exclusively at Saks Fifth Avenue and Chloé boutiques.

Spring 2010 Lavande by thehousewife featuring Chloé eau de fleurs Lavande

I got to try out Chloé eau de fleurs Lavande from the new collection and I am absolutely in love. It’s light, feminine and the essence of a warm Spring day. I don’t know how they managed to capture this heavenly scent into a bottle, but it’s absolutely amazing.

The only unfortunate things about this particular scent is:

1. The price.
2. It’s only available from Saks and Chloe boutiques.

Other than that, it’s a perfect dream. If you have a Saks near you, I highly suggest you drop in just to spritz yourself with this at least once. You’ll find it hard not to come home with a bottle of it, I guarantee it!