Cargo’s New Lip Gloss with Timestrip® Technology

Did you know that lip gloss, like food, has an expiration date? Once opened and used, bacteria is introduced to your gloss. Consequently, the product should be replaced nine months after opening.

Beauty innovator CARGO Cosmetics introduces glosses in packaging that incorporates cutting-edge Timestrip® technology. Timestrip® is a tiny strip embedded in the cap of the gloss. It keeps track of how long your lip gloss has been open.

This “best-before” date has become so important that European countries recently launched legislation requiring cosmetics companies to have a PAO (Period After Opening) time frame listed on their products. But how are you to remember when you first opened the product? Most women have multiple glosses in multiple locations: purses, bathrooms, offices. It is almost impossible to know when each gloss was used for the first time.

Enter CARGO’s Timestrip® technology. Simply insert the strip into the cap of the gloss to activate. The Timestrip® window will start turning red, indicating the passage of time. When the nine months are over and the entire window is red, you know it is time to throw out your gloss.

CARGO Founder Hana Zalzal explains, “We are proud to be the first to offer this technology. Women can now be assured that their gloss is fresh and effective.”

On top of being a totally brilliant idea, CARGO blu_ray™ High Definition Lip Gloss is an amazing lip gloss. It gently plumps lips with a sheer layer of glossy sheen, without being sticky or burning. My lips are on the big side and no matter what I do, I have lots of lines and wrinkles in my lips. My lips have always been like that, so it’s not an age thing… I was pleased that this lipgloss filled in those fine lines and plumped out the rest. It made my lips look a lot better…

I really like it. The color I got was Halifax, a pale peachy pink color that is perfect for daytime.

You can get CARGO blu_ray™ High Definition Lip Gloss from Sephora for $24.00. (That’s about $2.66 a month!)